Episode 2 – Mining Series with Apostle Lichaba
Gold has always held a special place in South Africa’s history. It has been a symbol of wealth, power, and opportunity for centuries. Today, South Africa remains one of the world’s most resource-rich nations — and Max Lichaba is among the entrepreneurs driving this sector forward.
Gold as a Cornerstone of Success
Through Lichaba Group, Max Lichaba oversees gold operations that link South Africa’s mines to international markets. From exploration to refining, gold remains a cornerstone in his business portfolio. The group’s operations export to Dubai, India, China, and the United States — proving that South Africa’s resources can create global impact.
But for Lichaba, gold is more than an economic commodity. It is a lesson in value creation. From dust and raw ore, gold is refined, polished, and cast into bars of brilliance. The process mirrors his belief that people, too, can be transformed through vision, discipline, and the right opportunities.
The Process of Gold Mining
In this episode, viewers are taken inside the world of gold mining:
- Exploration: locating rich deposits beneath the ground.
- Extraction: using open-pit or underground mining to bring gold ore to the surface.
- Refining: turning ore into pure bars of gold ready for markets.
It is a process that demands precision, expertise, and patience — the same qualities required for personal and professional growth.
The Blueprint: 7 Steps to Success
Max Lichaba links the story of gold to his book, 7 Steps to Success. Just as gold must be refined through fire, people must refine their mindset to shine. The book outlines the principles that shaped his journey — vision, patience, resilience, and strategic decision-making.
For those seeking entry into industries like mining, the book serves as both a guide and a mindset training tool.
Opportunities Through Lichaba Group Internships
One of the central messages of this series is empowerment. Through internships in mining, Lichaba Group is building pathways for South Africans to join industries like gold mining, no matter their starting point.
The requirements remain simple and inclusive:
- At least Grade 10 education
- A willingness to learn
- A positive attitude
- The discipline to follow through
- Reading 7 Steps to Success to build the right mindset
From starting as an intern to becoming a technician, engineer, or refinery specialist, the opportunities are vast.
Gold: A Gateway to Global Impact
Gold is more than a mineral — it is a global currency of trust and stability. South African gold fuels trade, powers economies, and secures wealth around the world. By participating in this industry, young South Africans are not just working in mining — they are contributing to global commerce.
Max Lichaba’s vision is to ensure that South Africa does not only export raw wealth but also develops the human capital that sustains the industry for generations.
A Call to Action
The second episode of the Mining Series highlights gold not just as a resource, but as a metaphor for growth and transformation.
👉 Watch Episode 2: Gold Mining – Turning Dust Into Wealth on YouTube.
👉 Order your copy of 7 Steps to Success today (link in description).
👉 Subscribe to the series and learn how you can begin your journey in mining.
